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Cardiology (pace maker) therapy - CRDM

A leading MNC medical device manufacturer is seeking distributor partner for the Orissa region for  its Pace maker therapy products

Distributor Criteria 

The candidate should be preferably based out of Bhubaneswar as the major markets he would be catering in Orissa are Bhubaneswar and Cuttack.
The current market size for Orissa is INR 3 Crore with 40% market share.
  • Financially stable party having experience in cardiology and if possible some exposure to patient service driven field.
  • Motivated to look for future opportunities and willingness to partner for future growth.
  • Has a successful track record and reasonable experience of the industry.
  • Has to invest in 2 no. manpower for the support & follow up cases.

The prospective distributor should have the following key attributes

Distributor Profile – CRDM

1) Market Reputation 
  • Credibility in the market 
  • Reputation for integrity, honesty and customer service
  • Existing relations with the customers
  • Alternate background/industry distributors, with good market repute, to start up in Tier II & III cities with initial hand holding

2) Financial Capability
  • Capability to grow with us, long term, in line with our aspiration
  • Mindset to proactively grow the business
  • In agreement of importance of right investment in Working Capital, Manpower for a long term business returns
  • Supports growth agenda and has a strong aptitude and attitude to grow
  • Both ability & intent to grow
  • Drive Volume growth just not for immediate future but for years to come
  • Adequate and  dedicated deployment of working capital & resources for the business as agreed with the business

3) Reach & Coverage
  • Hands On and effective allocated territorial coverage
  • Personal physical presence
  • 24 X 7 service levels
  • Relationship is the key to success
  • Adequacy in terms of number & quality of the Manpower
  • Right People at the Right Place at the Right Time
  • Aware of their presence in the market

4) Sales Competence
  • Technical qualification and Sales acumen. 
  • Aptitude and need for constant learning
  • KOLs / Cardiologists / EPs / Patients interactions
  • Ownership of targets and acknowledgement of need to achieve them
  • Ownership of Market Expansion and Therapy penetration
  • Market Knowledge and trends
  • Value sell and not discount sell

5) Peer Recommendation / Referrals
In case of Medical Device or similar background

6) Education Qualification
  • Minimum required educational credentials 
  • Conduct in the field

7) Service Levels & Follow Ups
  • Commitment and ownership of the service levels as per the industry standards
  • Collaboration in winning customers jointly
  • Transparency

Interested distributor may apply to the position by filling in their details in the adjoining form



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